{"id":30411,"date":"2026-06-24T14:48:25","date_gmt":"2026-06-24T13:48:25","guid":{"rendered":"https:\/\/investx.fr\/en\/2026\/06\/24\/strive-asst-bitcoin-treasury-19864-btc\/"},"modified":"2026-06-24T14:48:29","modified_gmt":"2026-06-24T13:48:29","slug":"strive-asst-bitcoin-treasury-19864-btc","status":"publish","type":"post","link":"https:\/\/investx.fr\/en\/crypto-news\/strive-asst-bitcoin-treasury-19864-btc\/","title":{"rendered":"Strive (ASST) Is Buying Bitcoin Aggressively: 19,864 BTC in Treasury and a Strategy Gaining Serious Momentum"},"content":{"rendered":"\n

Matt Cole<\/strong>, CEO of Strive Inc.<\/strong>, makes no secret of his ambitions: his company is buying Bitcoin<\/strong> as fast as possible<\/strong>, even in the middle of a market downturn. This aggressive stance has now placed Strive<\/strong> among the largest corporate holders of BTC in the world.<\/p>\n\n\n\n

In less than a year, the company went from zero to 19,864 BTC<\/strong> on its balance sheet \u2014 a blistering accumulation pace that already puts it ahead of both Tesla<\/strong> and Trump Media<\/strong> in the global ranking of publicly listed companies holding Bitcoin.<\/p>\n\n\n\n

Behind this strategy lies a radical thesis: Bitcoin as a universal hurdle rate<\/strong> for every capital allocation decision. A conviction-driven bet led by a former portfolio manager who oversaw $70 billion in assets at CalPERS<\/strong>.<\/p>\n\n\n\n

Aggressive Accumulation in a Bear Market<\/h2>\n\n\n\n

Strive<\/strong> does not wait for bullish signals before buying. In June 2026, the company completed three separate acquisitions<\/strong> while the price of Bitcoin<\/a> was pulling back: 759 BTC at an average price of $65,850, 73 BTC at $63,646, and 32 BTC at $63,900. This is a deliberate dollar-cost averaging (DCA)<\/strong> strategy, designed to maximize returns measured in BTC rather than in dollars.<\/p>\n\n\n\n

Earlier in the spring, Strive<\/strong> had already deployed an additional $185 million<\/strong> into Bitcoin, including 2,500 BTC at an average of $74,092 and 1,109 BTC at $76,989. The company reported a Bitcoin yield<\/em> of over 15% in Q1 2026<\/strong> \u2014 a key metric for companies that measure performance in BTC units rather than traditional fiat returns.<\/p>\n\n\n\n

Matt Cole<\/strong> told Bloomberg<\/strong> that he had quadrupled<\/strong> Strive<\/strong>‘s Bitcoin holdings while operating in a bear market, adding that he looks forward to seeing what the company can achieve in a bull market. That statement perfectly encapsulates the group’s philosophy: falling prices are not a risk \u2014 they are an accumulation opportunity.<\/p>\n\n\n\n

\"Strive<\/figure>\n\n\n\n

The Semler Scientific Acquisition: A Historic Industry First<\/h2>\n\n\n\n

In January 2026, Strive<\/strong> completed its acquisition of Semler Scientific<\/strong> in an all-stock deal \u2014 a genuine world first: never before had a publicly listed Bitcoin treasury company acquired another publicly listed company of the same type. The transaction added 5,048 BTC<\/strong> to Strive<\/strong>‘s balance sheet, pushing the combined entity ahead of both Tesla<\/strong> and Trump Media<\/strong>.<\/p>\n\n\n\n

Following the close of the deal, Strive<\/strong> repaid Semler<\/strong>‘s legacy debt and deployed an additional $29 million<\/strong> into Bitcoin. The company plans to monetize Semler<\/strong>‘s operating business within 12 months of the transaction \u2014 effectively converting a legacy asset into fuel for further BTC acquisitions.<\/p>\n\n\n\n

SATA and a $4.2 Billion Capital Raise: The Financial Engine Behind the Strategy<\/h2>\n\n\n\n

To fund its accumulation, Strive<\/strong> announced a capital raising program of up to $4.2 billion<\/strong><\/a>: $2.1 billion through its Class A common shares (ticker: ASST<\/strong>) and $2.1 billion through the SATA<\/strong>, a perpetual variable-rate preferred equity<\/strong> instrument. This structured product gives investors exposure to Bitcoin yield<\/em> through a publicly listed preferred share.<\/p>\n\n\n\n

The launch of SATA<\/strong> generated immediate demand: 490 BTC absorbed in a single day<\/strong>, a volume exceeding the entire global daily Bitcoin mining output. Strive<\/strong> is the second public company to launch this type of instrument, following MicroStrategy<\/strong>, which popularized the model with its convertible notes.<\/p>\n\n\n\n

With 19,864 BTC<\/strong> on its balance sheet and potential access to $4.2 billion<\/strong> in fresh capital, Strive<\/strong> is positioning itself as one of the most ambitious players in the Bitcoin treasury strategy<\/a> space \u2014 a trend that is gradually reshaping how publicly listed companies manage their stores of value.<\/p>\n\n\n\n

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