When football meets crypto... A company linked to David Beckham has made a bold move by investing $20 million in Bitcoin. This strategic and symbolic operation could signify a significant shift in institutional adoption. What exactly is the former Manchester United star up to ?
One may wonder about the high purchase price of Bitcoin by Prenetics. However, this investment seems to be part of a broader strategy to position the company in the world of digital assets. The recent appointment of Andy Cheung, former COO of OKEx, to its board of directors further reinforces this direction. With David Beckham’s brand already associated with Prenetics, this move signals a long-term commitment to the crypto ecosystem and adds star power to its strategic shift.
Furthermore, Prenetics has enlisted two renowned crypto advisors, Raphael Strauch (founder of Token2049) and Tracy Hoyos Lopez (Head of Strategic Initiatives at Kraken), to develop its Web3 strategy. Together, they envision ambitious growth in this field. They even aim to build “one of the largest Bitcoin treasuries in the healthcare sector”.
According to Prenetics CEO Danny Yeung, this investment in Bitcoin is just a part of the company’s larger vision. He sees a “convergence between innovation in healthcare and blockchain technology”. It could “revolutionize our approach to human health, longevity, and wealth”.
Source: Google Finance
This ambitious vision reflects the potential synergies between genomics, personalized medicine, and digital assets. Prenetics seems determined to establish itself as a leading player in this intersection between health and Web3.
Prenetics’ investment in Bitcoin illustrates how healthcare companies are starting to seize the opportunities offered by blockchain technologies. Beyond just holding digital assets, this example shows that some players aim to fundamentally rethink their business models by leveraging Web3 innovations.
In the future, it will be interesting to see how Prenetics, with the support of David Beckham, can realize this vision and establish itself as a pioneer in the convergence of health and digital assets. This trajectory could have a lasting impact on the entire sector.
Passionate about the crypto world, he explores the blockchain ecosystem to extract the most essential insights. With his expertise in SEO and web writing, he transforms news and technical analysis into clear, engaging, and impactful content. His goal? To help investors better understand the opportunities and challenges of the crypto market.
DISCLAIMER
This article is for informational purposes only and should not be considered as investment advice. Trading cryptocurrencies involves risks, and it is important not to invest more than you can afford to lose.
InvestX is not responsible for the quality of the products or services presented on this page and cannot be held liable, directly or indirectly, for any damage or loss caused by the use of any product or service featured in this article. Investments in crypto assets are inherently risky; readers should conduct their own research before taking any action and invest only within their financial means. This article does not constitute investment advice.
Risk Warning : Trading financial instruments and/or cryptocurrencies carries a high level of risk, including the possibility of losing all or part of your investment. It may not be suitable for all investors. Cryptocurrency prices are highly volatile and can be influenced by external factors such as financial, regulatory, or political events. Margin trading increases financial risks.
CFDs (Contracts for Difference) are complex instruments with a high risk of rapid capital loss due to leverage. Between 74% and 89% of retail investor accounts lose money when trading CFDs. You should assess whether you understand how CFDs work and whether you can afford to take the high risk of losing your money.
Before engaging in financial or cryptocurrency trading, you must be fully informed about the associated risks and fees, carefully evaluate your investment objectives, level of experience, and risk tolerance, and seek professional advice if needed. InvestX.fr and the InvestX application may provide general market commentary, which does not constitute investment advice and should not be interpreted as such. Please consult an independent financial advisor for any investment-related questions. InvestX.fr disclaims any liability for errors, misinvestments, inaccuracies, or omissions and does not guarantee the accuracy or completeness of the information, texts, graphics, links, or other materials provided.
Some of the partners featured on this site may not be regulated in your country. It is your responsibility to verify the compliance of these services with local regulations before using them.
