Coinbase has just added BNB to its new listings roadmap, potentially reaching over 105 million US users. This strategic move coincides with a 151% increase in monthly activity on the Binance Smart Chain. Will Binance's native token break the $1,650 barrier and start a new phase of price discovery?
Translated on October 17, 2025 at 09:35 by Simon Dumoulin
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Coinbase Joins Kraken: BNB Establishes Its Presence in the American Market
The announcement came on October 15 via the official Coinbase Markets Twitter account: BNB joins the list of assets under evaluation for listing on America’s largest exchange platform. This decision follows the recent listing of the token on Kraken, confirming an underlying trend: American exchanges can no longer ignore the Binance ecosystem.
The potential impact is considerable. With over 105 million registered users, Coinbase offers BNB massive exposure to the American market, traditionally underrepresented in token adoption despite Binance’s global dominance. Former Binance CEO Changpeng Zhao commented on this dynamic, emphasizing that “not listing BNB represents a loss for the exchange itself,” citing deep liquidity, substantial trading volumes, and the robustness of the ecosystem.
The numbers prove him right. The Binance Smart Chain processed over 500 million transactions in the last 30 days, with a monthly increase of 151%. This Binance “supercycle” is particularly driven by the explosion of native memecoin markets, attracting massive trading volumes and sustained on-chain activity.
Technical Analysis: The 15-Month Ascending Triangle in Focus
Currently at $1,100, BNB sits at a crucial Fibonacci support level. If it loses this level, it will return to the liquidity zone on the 12H chart.
Analysis of momentum indicators reveals discouraging signals. The RSI displays a lower low in the neutral zone at 42 on the 12H timeframe, confirming that selling pressure remains intact despite the consolidation.
If bulls regain control, the breakout target of $1,650 becomes credible again, paving the way for a price discovery phase with an upside potential of 40% from current levels. In case of rejection, the psychological support at $1,000 constitutes a logical demand zone for healthy consolidation before another attempt.
Get $10 free on Bitget by buying your BNB now before the potential rebound to $1,350 and new highs:
Macro Perspective: Interest Rate Cuts Could Propel BNB Toward $3,000
Beyond the short term, macroeconomic fundamentals argue for a structural rise in BNB. Expected interest rate cuts in the United States by 2026 should stimulate risk appetite and favor capital rotation toward top-tier altcoins. In this context, analysts suggest a scenario where BNB could reach $1,500, representing a 50% increase from current levels.
This projection is based on several catalysts: the continued expansion of the Binance ecosystem, the development of the DeFi sector on BSC, and now easier access to American markets via Coinbase and Kraken. The combination of these factors creates a particularly favorable setup for Binance’s utility token.
The momentum of memecoins on BSC also plays a significant role. These highly volatile tokens generate massive trading volumes, mechanically increasing BNB usage for transaction fees and on-chain operations. This organic demand supports the token’s valuation while creating constant buying pressure in the spot market.
Charles Ledoux is a Bitcoin and blockchain technology specialist. A graduate of the Crypto Academy, he has been a Bitcoin miner for over a year. He has written numerous masterclasses to educate newcomers to the industry and has authored over 2,000 articles on cryptocurrency. Now, he aims to share his passion for crypto through his articles for InvestX.
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