Binance's founder, Changpeng Zhao, sparks a remarkable rally on ASTER with a $2 million personal investment, causing a 30% surge. This uncommon move raises speculation: Is CZ gearing up for a bigger accumulation strategy on the BNB Chain?
On November 2, CZ posted a screenshot on his social media showing the acquisition of approximately 2.09 million ASTER tokens at $0.91 per unit, made with his personal funds. This unusual transparency triggered an immediate market reaction. Within minutes, ASTER jumped to $1.27, marking a several-week high and erasing a significant portion of the 38% correction observed in the previous month.
The psychological impact of this disclosure far exceeds the amount invested. CZ, who currently holds the third position among the most influential personalities on Twitter according to several metrics, rarely participates in public token purchases. His last comparable announcement dates back to the BNB ICO eight years ago, a reference he himself mentioned to emphasize his long-term vision for Aster. This comparison is significant: it positions ASTER as a strategic asset in his personal portfolio rather than a short-term speculation.
Nevertheless, some point out that these purchases typically occur before a bear market and out of “desperation.” Indeed, SBF did the same thing before FTX’s decline.
CZ’s announcement comes at a strategic moment for Aster. On October 31, the project team unveiled substantial modifications to its economic model, particularly regarding the S3 buyback and redistribution mechanism. The new structure provides for the burning of 50% of all S2 and S3 buybacks, mechanically reducing the total circulating supply.
The other half will be allocated to a locked distribution address, intended to reward loyal holders and active users of the protocol. This deflationary approach aims to create structural upward pressure on the price, while maintaining an incentive system for long-term community engagement.
The convergence between these tokenomics improvements and CZ’s endorsement created a powerful catalyst. Trading volumes exploded in the hours following the announcement, demonstrating renewed confidence from both retail and institutional investors. The psychological support around $0.90 transformed into a solid demand zone, with visible accumulation on order books.
ASTER has already retraced its 30% pump and is back at $1.06 at the time of writing. A drop to the $0.87 support level is likely if BTC moves lower. If ASTER consolidates at this level and offers a structure change after liquidation below this support in the $0.7X range, it would provide an entry point for short-term traders.
For the long term, ASTER remains the DEX of the moment with now undeniable support from CZ. It’s therefore a beta play to invest in the BNB Chain and its expansion.
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AB Kuai Dong, a recognized crypto analyst, highlighted the exceptional nature of this public on-chain purchase by CZ. His question resonates throughout the community: why stop at $2 million on a single project when the BNB Chain ecosystem’s capitalization offers numerous opportunities?
This question makes perfect sense when considering CZ’s estimated wealth and his central role in developing the BNB Chain. If the Binance founder were to extend his personal purchases to other infrastructure or DeFi projects in the network, the impact on market sentiment could be considerable. Every public transaction by CZ functions as a strong signal for investors who scrutinize his movements.
The BNB Chain ecosystem currently includes several promising projects in liquid staking, next-generation DEXs, and layer 2 solutions. A diversified accumulation strategy by CZ on these assets could catalyze a broader bull cycle for the entire network. Protocols displaying solid technical fundamentals and real user traction would be natural candidates to attract his attention.
The current dynamic suggests that CZ is seeking to strengthen the credibility of the BNB Chain ecosystem in the face of growing competition from Ethereum, Solana, and new modular blockchains. His personal involvement, beyond his institutional role at Binance, sends a clear message about his conviction in the future of the network he helped build.
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Charles Ledoux is a Bitcoin and blockchain technology specialist. A graduate of the Crypto Academy, he has been a Bitcoin miner for over a year. He has written numerous masterclasses to educate newcomers to the industry and has authored over 2,000 articles on cryptocurrency. Now, he aims to share his passion for crypto through his articles for InvestX.
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